Tuesday, January 18, 2011 · 6:00pm - 7:00pm
Surplus stock has always been a problem for retailers and their suppliers. Nobody yet knows how to forecast what the consumer will buy next season. If we knew how to forecast accurately, nobody would have end of season discounts or factory outlets. Surpluses are, today, a fact of life for almost any distributor or retailer. How much of a season’s purchase do retailers have to discount? 30%? 50%?
Wouldn’t it be nice to have only about 10% left that needs to be discounted? To do that a retailer must not buy what the customer is not going to buy. Why can’t we do that?
Wouldn’t it be nice to have only about 10% left that needs to be discounted? To do that a retailer must not buy what the customer is not going to buy. Why can’t we do that?
That is the story about surpluses, but what about shortages? If we have as many shortages as we have surpluses then our business is losing a lot of money - Every missed sale costs the selling price less materials cost to the bottom line.
Register here: https://www2.gotomeeting.com/register/320873019
Hope you join us!
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